SharedBook
Contact:
Caroline Vanderlip
cvanderlip@sharedbook.com
(646)442-8845

SHAREDBOOK TEAMS WITH ON DEMAND BOOKS AND ENCYCLOPAEDIA BRITANNICA FOR SMART BUTTON™-CREATED BOOK

Only 30 minutes from concept to published product via the SharedBook publishing platform

NEW YORK – July 9, 2009 –Visitors to the American Library Association conference in Chicago this week will find a unique, customized book, printed on demand by an on-site Espresso Book Machine®, created to showcase the custom publishing platform of SharedBook Inc.

The new title, A Brief Look at Chicago, is published by Encyclopaedia Britannica, using content its editors selected from Encyclopaedia Britannica Online, and SharedBook's SMART BUTTON™ technology. Output from this one-click process has been delivered for print on demand to the Espresso Book Machine® from On Demand Books. From content selection through finished book, the entire publishing process was completed in less than 30 minutes. Conference attendees can have their personal copy of this new title printed by the Espresso Book Machine® at booth #2446.

"We're excited to have an opportunity to share this project with our friends and colleagues at ALA," said Caroline Vanderlip, CEO of SharedBook. "While this book represents only a small portion of the potential of our platform, it is still a powerful, tangible example of the bright future for the publishing industry as it harnesses technology to create new products and open new markets. We're delighted that our partners at EB and On Demand Books have joined us in this effort."

"This is yet one more application that the Espresso Book Machine enables," said Dane Neller, CEO of On Demand Books. "Great content manufactured in store with our innovative technology will create a new sales channel."

SharedBook invites all ALA conference attendees to see the demonstration at booth #2446 during the weekend. Click here to view a sample flipbook.

About SharedBook
SharedBook's Custom Publishing and Annotation Platforms allow customized and personalized books to be created dynamically and then displayed as flipbooks on the Web, downloaded as PDFs, or professionally printed. SharedBook specializes in integrating and publishing data from various sources through its own proprietary tools, which dramatically change the economics of book publishing. SharedBook's platform supports the traditional publisher's interest in personalization, and allows Web content providers to become publishers. SharedBook partners include, Bloomsbury, DK Publishing, Hachette Filipacci, HarperCollins Publishers, Legacy.com, Penguin USA, Random House Inc., SOHO Publishing, Sterling Publishing, Thomas Nelson Publishing, among others. Please visit www.sharedbook.com.

About On Demand Books
On Demand Books is the proprietor of the Espresso Book Machine® (the "EBM"), an automatic book making machine designed for worldwide retail locations and libraries as an "ATM for books" that prints, binds, and trims a perfect bound library-quality paperback book in a matter of minutes. On Demand Books was founded in 2003 by its Chairman, Jason Epstein, a renowned innovator throughout his nearly 60-year publishing career, and business executive Dane Neller, who left his role as President and CEO of Dean & Deluca in 2005 to focus his full energies as CEO of On Demand Books. The EBM was featured in a Time Magazine cover story as a "Best Invention of 2007" and has also attracted the attention of The New York Times, Newsweek, Fortune, CNN, and NPR. EBMs have been installed in the United States, Canada, Australia, the United Kingdom, and Egypt with many planned installations in other nations. For more information please visit www.ondemandbooks.com.

About Encyclopaedia Britannica
Encyclopaedia Britannica, Inc. is a leader in educational publishing. The company's encyclopedias and other products can be found in many media, from the Internet to cell phones to books (http://Britannica.com). A pioneer in global electronic publishing since the early 1980s, the company also still publishes the 32-volume Encyclopaedia Britannica, along with educational online services such as Britannica SmartMath and Britannica Online School Edition and new printed products such as Britannica Illustrated Science Library. These and other high quality learning products are sold online at The Britannica Store. Britannica's editorial operation is overseen by some of the world's most distinguished scholars. The company makes its headquarters in Chicago, Illinois.

Media Contact:
Ray Yeung/Bill Douglass
Brainerd Communicators
212-986-6667
yeung@braincomm.com
douglass@braincomm.com