STEAMBOAT AND THE CANYONS INTRODUCE CUSTOM-PUBLISHED MEMORY BOOKS
Partnership with SharedBook Inc. lets skiers create books online
and re-live the experience in print
NEW YORK - December 5, 2005 - The Canyons Resort and Steamboat Ski Resort and SharedBook Inc.
have teamed up to launch custom memory books for winter vacationers at Steamboat Resort, in Colorado, and The Canyons, in Utah.
Every guest to the resort can create a personalized book online, to be printed as a one-of-a-kind keepsake.
Guests to Steamboat can order their Steamboat MemoryBooks beginning December 1 and start building them
online three weeks later. Visitors to The Canyons will be able to order and build personalized books beginning February 23.
"Too often, photos from family vacations end up unsorted on the computer or stuffed away in a shoebox,"
explains SharedBook CEO Caroline Vanderlip. "Either way, it's hard to share them with family and friends. Personalized books
present and preserve ski memories for enjoyment, year after year."
Steamboat guests make first tracks in their personalized Steamboat MemoryBook by adding their own material
to an interactive, online template, featuring trail maps, resort trivia, and stories about the mountain and its nightlife.
Using SharedBook's patent-pending Web technology, individuals can easily upload up to 200 pages of text and photos.
Families can work collaboratively on a group book and friends can swap photos and add to each others' books.
Each full-color, completed book is a unique as its author.
A click of the mouse immortalizes the best of the Web in a hard- or soft-cover enduring memento.
"Steamboat is proud to be the country's first ski resort to offer our guests this unique opportunity,"
said Andrew Wirth, vice president of sales and marketing for the Western resorts. "Steamboat has been a technology
leader within the industry and our partnership with SharedBook Inc. is yet another example of how we are providing the
latest cutting-edge amenities for our guests."
To learn more this unique custom publishing product, visit www.steamboat.sharedbook.com.
SharedBook Inc., founded in 2003, is a pioneer in custom publishing. SharedBook designs and prints affordable, professional
books tailored to communities and customized by individuals. For each affiliate organization, SharedBook creates a unique,
interactive book template. SharedBook's proprietary, patent-pending Web technology - part blog, part photo album, part online
community - allows group members to swap photos and share stories. Individuals choose their favorite content to fill the pages
of their private memory books. SharedBook affiliates include Little League International, USA Football; 4-H; Cruise
West Cruise Lines, Regent Seven Seas Cruises; and the Boston Symphony Orchestra, among others.
About American Skiing Company
Headquartered in Park City, Utah, American Skiing Company (OTC: AESK) is one of the largest operators of
Alpine ski, snowboard and golf resorts in the United States. Its resorts include Killington, Pico and Mount Snow, in Vermont;
Sunday River and Sugarloaf/USA, in Maine; Attitash, in New Hampshire; Steamboat, in Colorado; and The Canyons, in Utah. More
information is available on the company's Web site, www.peaks.com.